The vintage St Moritz and Karl-Friedrich

Oct 26, 2007,09:09 AM
 

sporty luxury watch was most interesting as I've never seen one before. Even in those days, Chopard was keen to experiment and cover the "sporty wealthy" market.

Prior to the yuppie period, wealthy people were old and fat smile  (just kidding) but seriously, Chopard wanted to break the public notion that they could not make a water-resistant watch for cold temperatures. people forget that even in 1979 (prototype testing), seals were not guaranteed in cold conditions....to 100m.

Other top firms also made steel luxury watches e.g. AP Royal Oak and Patek Philippe Nautilus. Chopard used a Frederic Piguet 1150 automatic movement.

The yuppies changed social norms and turned up in tuxedo with Nike trainers so Karl-Friedrich Scheufele's 1st Big Idea as a new executive at Chopard really changed things......

Regards,

MTF


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L.U.C @ SWA Part 2 of 3 (Close-up with the Watches)

 
 By: Kong : October 24th, 2007-12:52
For Part 1, please click here Some of the showcase L.U.C pieces .... Tourbillon Heritage Calibre 1.02 consists of 224 parts & 33 jewels. The tourbillon carriage is made of 62 parts, occupying a volume of 306mm 3 and spins on its axis once per minute. It a...  

Part 3 ??? I thought there's already tons of pics

 
 By: Jokoh : October 26th, 2007-04:12
THANKS KONG. I should have been there ;-) I especially like the Lunar One and also the MOP dial. The breakage must be very high for the dial. Cheers joe

The vintage St Moritz and Karl-Friedrich

 
 By: MTF : October 26th, 2007-09:09
sporty luxury watch was most interesting as I've never seen one before. Even in those days, Chopard was keen to experiment and cover the "sporty wealthy" market. Prior to the yuppie period, wealthy people were old and fat (just kidding) but seriously, Cho...